This summer authors are taking to the water, the air, and the grill as they promote their new books. John Wray has built a raft and will navigate down the Mississippi River from Memphis, Tenn. to New Orleans, and stop at five inland bookstores along the way. Why? Apparently Mark Twain’s Life on the Mississippi inspired some part of the novel. Is he successful? Well, one book store owner admitted "the whole raft idea" was a big part of why he booked Wray.
Barbecue!’s Steven Raichlen is hauling six grills on a mini-school bus to demo his talents. Radio talk show host Mike Gallagher has rented a bus to tour America promoting Surrounded by Idiots: Fighting Liberal Lunacy in America. You might have seen him on the highways in the bus sporting his book jacket.
Now I’m wondering whether my TeensTakeAction.com site and contest promoting my teen novels is enough. Granted, I did get a front page article for my efforts, but perhaps I should include a transportation angle to the promotion equation? What about Exploring Texas History: Weekend Adventures? Are signings enough? Any ideas?